[July 2025] VRChat Accessory Trend Report on Booth

A look back at the accessories published on Booth in July 2025, ranked by the likes they collected, with the data alongside. July was "a month where seasonal summer items dominated the upper ranks, free releases filled nearly half of the Top 10, and a universal design that doesn't lock to specific avatars was the norm." In the Top 10, four pieces — #2 Kitsune Mask Lantern, #4 straw hat, #5 parasol and #7 fireworks kanzashi — aimed squarely at the "summer night, summer festival, yukata, summer outdoors" theme, and three (#3, #4, #5) were free. The median price was ¥400, the median like count was 569, and about 92% of all items (221 / 239) came in under ¥1,000 — a month that leaned hard into "summer pieces you can pick up casually."

📊 About this data　Compiled: 2026-05-27 / Target: accessories published on Booth between 2025-07-01 and 2025-07-31 with 300+ likes (239 items)

Top 10 Accessories

Ranked by like count as of the compile date (May 2026), here is a look at each piece and what stands out.

#1: Aether Ribbon Cap / Re.works

A head accessory built around a denim cap with a satin ribbon that sways as your head moves. It took the solo #1 spot for July accessories (5,545 likes), released by Re.works as a thank-you for reaching 3,000 followers. There's an "Aether" script embroidery on the side, the shop logo printed along the ribbon band, and a teardrop-shaped pull tag hanging at the front.

It ships with three design variations — Type A, B and C. Type A is a standard cap with the "Aether" embroidery; Type B sets two cat-ear-like points at the crown with a lace-up cross plus round-emblem and triangle patches; Type C adds belt fastenings, a small angel wing and long ribbon tails. Each type comes in white, black and blue — black accents with pink, blue accents with orange.

Width and length adjust through shape keys, and Types B and C can also toggle the ribbon on and off. It's adjusted on the Hakuu base but isn't locked to any model; you drag it onto the Head and position it — a modify-it-yourself design that, as the creator states outright, skips Modular Avatar "to prioritize the wearer's freedom."

#2: Kitsune Mask Lantern - Summer Night Set / Re.works

A Japanese-style set built from three pieces — a fox mask, wind-chime earrings and paper talismans — themed around a summer night. It's from Re.works, the same shop as #1, so a single shop held both the #1 and #2 spots. Beyond festival looks, it suits a slightly eerie yokai aesthetic or works as a single summer accent. Published on 7/28, late in the month, yet it still climbed to #2 (5,432 likes).

The set includes fox masks in five colors (white painted in red / blue / purple, plus navy and black), six wind-chime earrings, and two paper talismans. Inside the glass orb of each wind-chime earring, water sways gently, with a paper strip (tanzaku) hanging below; the talismans are translucent paper charms whose cords sway with movement. Across all of it, a water effect rotates as it sways — you can float it above the head like a halo or wrap it around an arm, and choosing where to place it is part of the fun.

Each part is a separate object, so you can toggle off anything you don't need, and head-fit size and the cord/strip dimensions adjust through shape keys. Like #1, it's built on the Hakuu base without locking to a model; you drag it onto the Head or LowerArm — a modify-it-yourself design that skips Modular Avatar.

#3: Radiant-Iseo Accessories 2025 / Radiant-iseoAC

A fluffy white bunny-ear headband paired with a bag carrying a big satin bow. Radiant-iseoAC released it free as a thank-you, and it landed at #3 (5,041 likes).

The ribbon bag has a shoulder strap and comes in several pastel colorways — white, pink, blue, lavender. Multiple adjustment shape keys are included so it fits any avatar, making this a sweet "headband + bag" pair you can grab at once, free of charge.

#4: Straw hat ＆ Straw headband / みつあみ

A straw hat trimmed with colorful flowers and lace, plus a headband carrying the same floral decoration — two forms in one. This is a free release from みつあみ (Mitsuami), published alongside their booth at Vket2025Summer ("Exoplant - the imagined botanical garden"). The wide straw brim gets white lace and a ribbon, then a heap of purple and pink flowers, small white blooms, green leaves and yellow berries — a natural yet showy finish.

It comes in four colors — black × red, blue × purple, pink, and white — and you can wear it as the full hat or as the brim-less headband version to shift the mood. The hat body is △19,028 and the headband △2,050, about what you'd expect for a piece like this.

#5: Floral Sunshade / みつあみ

A flower-trimmed parasol with blooms climbing along its ribs. It's from the same みつあみ (Mitsuami) as #4 Straw hat, published at the same time for the same Vket2025Summer booth. In July, Mitsuami dropped two pieces aimed at summer outdoor shoots at once — and both landed in the Top 5.

The canopy comes in colors like white and pink, with flowers edging it in purple, red, blue and more, so you pick your palette through canopy color × flower color. A single parasol runs to △44,004, so the polygon count is on the high side, but in return the buds and leaves are finely worked — an elegant piece you can carry straight into a garden or a summer-stroll scene.

#6: DuarChainPierce / Nulluno

An asymmetric silver piercing set, with a different design on each ear. It's from Nulluno, billed for 20 avatars and landing at #6 (3,598 likes). One ear carries an ECG line with a bar and a winged dagger hanging on a chain; the other carries spike studs, an eight-point star, a padlock and a crescent moon — different motifs scattered ear to ear. Light-blue gems work as accents, for an industrial-leaning, cool look at the ears.

It ships with position-adjusted prefabs for 20 avatars — Airi, Alué, Chiffon, Chocolat, Manuka, Shinano, Milltina, Shinra and more (△24,574 across all parts). Because it's aligned to each avatar's default ear position, the page notes that body-shape blendshapes can shift it and may need manual tweaking — an ear-area caveat. The creator has kept adding supported avatars after release, so it's a piece that gets ongoing care.

#7: Fireworks Accessories / meron-farm

A kanzashi, earring and ring set with a particle effect of fireworks going off. It's from meron-farm, and despite a ¥150 price it reached #7 (3,284 likes). Firework-burst crystal motifs are pulled together in silver × light blue — a cool Japanese accessory that drops straight onto a yukata or festival look.

Two kanzashi are included: one topped with a glass orb, and one with a crystal and a hanging paper strip. The page notes that "the kanzashi works as an obi ornament too," so it's not just a hair pin — you can move it to the obi area of a yukata. The earrings are shaped like firework sparks themselves, and the ring combines a blue gem with small stones, so you can pull a summer-festival look together across head, ears and fingers.

#8: EXFILT-X Gas Mask / WANG

A tactical gas mask that evokes special-forces gear. From WANG, it's a heavy cyberpunk-to-post-apocalyptic design — a black body with red panels and white glowing rings and lines. It came in at #8 (2,930 likes). The filter glows, and details like a "VENT MODE" label and hazard markings are worked in — a piece that lands with mecha fans.

Beyond the red main, it bundles five prototype colors — green, light blue, purple, orange and red — and the glow ring switches color to match the paint. A PSD is included for re-texturing, so you can rebuild the colors to fit your own character. It supports adjustments for ten avatars including Shinano, Milltina, Shinra, Manuka, Chocolat and Rurune, and installs on a Modular Avatar + lilToon / Poiyomi setup.

#9: Luxvoid / -W.BETA-

Rimless smoke lenses combined with arabesque engraving and the sheen of chrome. It's the signature eyewear from -W.BETA-, at #9 (2,534 likes). The frameless build carries fine arabesque engraving along the temples, with a gem-set cross charm hanging from the bridge — a gothic-leaning, stylish piece.

The neckband chain that loops behind and the swaying cross charm can both be removed and used separately. It supports 20 avatars including Kipfel, Komano, Lime, mamehinata, Manuka, Minase, Shinano and Milltina, and positioning lets it fit nearly any avatar.

#10: Aetherdrop Halo / JewelryBLUE

A halo with a rotating animation, where jellyfish, gems and bubbles drift above the head. It gives JewelryBLUE's shop image a physical form, landing at #10 (2,516 likes). Pale blue-white jellyfish and crystals float around the head while the halo itself spins — a quiet, fleeting head accessory with an underwater feel (△4,180).

It bundles position-set prefabs for eight avatars — Shinra, Minase, Komano, Manuka, Kuuta, Kanata, Marycia and Bird — plus a universal free prefab. It doesn't support Modular Avatar; you drag it onto each avatar's Head, and the shader is lilToon + UnlitWF (bundled). It's a flagship piece that lets you wear the shop's whole world above your head.

July 2025 Trends

Now the aggregate numbers, and a per-axis ranking, to see July's accessories as a whole.

Metric	Value
Items	239
Average likes	881
Median likes	569
Median price	¥400
Free share	26% (61 / 239)
Under ¥1,000 share	92% (221 / 239)
"MA-compatible" keyword	45% (108 / 239)
Top 10 free releases	3 (#3 / #4 / #5)
Top 10 seasonal summer items	4 (#2 / #4 / #5 / #7)
Top 10 with named model lists	4 (#6 / #8 / #9 / #10)

The median price was ¥400 and the median like count 569. At 221 of 239 (about 92%) under ¥1,000, price clusters thickly in the entry-to-low band. In the Top 10, only four pieces name their supported avatars — #6 DuarChainPierce, #8 EXFILT-X, #9 Luxvoid and #10 Aetherdrop — while the other six go universal, either with no specific model listed or "built on model X, other avatars via shape keys / positioning."

Supported models: Shinano, Manuka, Shinra and Milltina lead, universal design rules

The supported-model count tops out at Shinano 43 / Manuka 41 / Shinra 31 / Milltina 30 / Kipfel 24 / Rurune 24 / Minase 20 / Sio 19 / Chocolat 19 / Milfy 19. Shinano and Manuka lead, with Shinra and Milltina close behind. That said, accessories attach to small areas and many ship as universal prefabs, so this count really reflects "the ranking among pieces that named a model" — and it's worth remembering that most of the Top 10 went without a model lock.

A representative universal piece on the Shinano side is でびるのおみせ's "Universal Hairpin Set," which gathers eight simple hairpins — star, heart, cross, crown, winged heart — as a go-to when your head feels bare, fitting 15 avatars.

On the Milltina side, MT47's "Koi Kitsunega" adds fluffy nine-tailed fox ears and tails plus an AudioLink-glowing heart hair accessory — a Japanese × cute piece. It fits right into July's summer-festival, Japanese-style mood, in the animal-ear vein.

Accessory type: piercings on top, halos and chains follow

The type count runs piercings 32 / halos 28 / chains 24 / earrings 18 / tails 17 / ribbons 16 / hair ornaments 14 / rings 12 / nail tips 11 / hairpins 11. Piercings take the top, halos sit a close second, and chains third — small ornaments at the ears, above the head, and around the neck and chest are the category's center of gravity. Among frequent keywords, "animation" (30) and "glow" (23) also rank high, so "moving" elements were prominent.

A representative halo is communication error's "Kurunyan Halo," a simple halo with a cat perched on top — Modular Avatar compatible, so you just position it. At ¥100, it's a textbook entry halo for adding one piece above the head.

On the chain side, there's ≒ ERROR 88991 SWAG ≒'s "NEURO VEIN," a cyberpunk halo-and-cable piece with a scrolling "transmitting" display and glowing neon — a near-future look. Chest-tracked, it fits a wide range of avatars.

Taste: "cute" is the majority, fantastical and dark close behind

The taste count is cute 87 / fantastical 34 / dark 32 / yume-kawaii 28 / gothic 26 / elegant 25 / mysterious 22 / cool 21 / cyberpunk 21 / fantasy 21. "Cute" approaches a majority at 87, with fantastical 34 and dark 32 close behind it. Cyberpunk climbing to 21 in an accessory month is also a July marker, where a tech-leaning cluster like #8 EXFILT-X and NEURO VEIN held a steady share.

A representative fantastical piece is Re.works's "Astralis Orbit - Cancer," a zodiac series that combines an astrolabe-style halo with rings and gem charms shaped after each month's constellation, its softly glowing particles building a mystical world even in the dark. It's an ongoing series that updates the constellation month by month, and the Cancer edition arrived as the July entry.

A representative dark piece is RE's "RE.Hone Series," a free release gathering skeleton-style silver horns, wings and tails — two of each, six items total — with animations on the tails and wings. It's a piece that commits fully to dark-fantasy, non-human avatar looks.

For cute × summer, there's nemui shop's "summer nail," a fresh, French-leaning summer nail set released free for 10 avatars — a mature-cute finish that suits fingertips on swimwear and summer coordinates.

Price: 92% under ¥1,000, free at 26%

The price spread is free 61 / ¥1–499 70 / ¥500–999 90 / ¥1,000–1,999 13 / ¥2,000–2,999 2 / ¥3,000–4,999 2 / ¥5,000+ 1. At 221 of 239 (about 92%) under ¥1,000, the low band is densely packed. Free alone is 61 of 239 (about 26%), a quarter of the total, and in the Top 10, #3, #4 and #5 are free releases.

A representative free piece is nekopenshop's "Neko-Pen Stuffed Toy," a plushie of a cat-penguin hybrid you can attach anywhere and stretch — a heartwarming, easygoing piece that fits July's free-heavy accessory month.

In the ¥1–499 band, there's flow4ge's "Bracelet 04," a slim leather bracelet with compass and crescent-moon charms — a wrist accent that suits real-clothes avatars. It was published at ¥300 to mark 9,000 followers.

In the ¥500–999 band, there's ≒ ERROR 88991 SWAG ≒'s "Hyper Akiba Kit," a cyber cat-ear headband wrapped in cables, belts and bells that condenses a cyber-leaning taste into a ¥800 hair accessory. Together with NEURO VEIN above, it marks a month where the same shop leaned heavily into a cyber line.

July trends from a creator's view: seasonal items, free releases, universal design, moving effects

From the Top 10 and July's overall numbers, here are four axes worth noting from an accessory maker's perspective.

Metric	July 2025
Items	239
Median price	¥400
Median likes	569
Free share	~26% (61 / 239)
Under ¥1,000 share	~92% (221 / 239)
"MA-compatible" keyword share	~45% (108 / 239)
Top 10 free releases	3 (#3 / #4 / #5)
Top 10 seasonal summer items	4 (#2 / #4 / #5 / #7)
Top 10 with named model lists	4 (#6 / #8 / #9 / #10)
Piercing / halo / chain (top types)	32 / 28 / 24

Points worth noting from an accessory maker's view:

Summary

July 2025's accessories were a month where seasonal summer items dominated the upper ranks, free releases filled nearly half the Top 10, a universal design that doesn't lock to specific avatars was the norm, and "sways, glows, moves" effects ran throughout. Re.works held #1 and #2 with a swaying-satin-ribbon cap (#1) and a summer-night fox mask + wind-chime set (#2), and the free trio that followed — #3 bunny ears + ribbon bag, #4 straw hat, #5 parasol — plus #7 fireworks kanzashi made summer pieces and free releases most of the upper ranks.

On type, small ear-and-head ornaments led — piercings 32, halos 28, chains 24 — with "moving" keywords like animation and glow running thick. On taste, cute approached a majority at 87 while fantastical (34) and dark (32) stayed close, and cyberpunk climbed to 21 with a tech-leaning cluster like #8 EXFILT-X showing presence. On price, about 92% came in under ¥1,000 and about 26% were free — a clear concentration in the entry-to-low band.

"Seasonal items timed to events × free and low price × a universal design unbound from MA × a small moving effect" was July's accessory market — that's the most natural way to sum up July 2025's accessories.

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About this data

• Compiled: 2026-05-27
• Target: accessories published on Booth between 2025-07-01 and 2025-07-31 (239 items)
• Ranking basis: like count as of the compile date, descending
• Inclusion: VRCFinder's database only collects items with 300 or more likes, so items that hadn't reached 300 likes at compile time aren't included here
• Note: the figures and ranking in this article are a snapshot as of the compile date. They don't reflect later changes, so current numbers may differ. "Published" refers to when the Booth product page went live, which can differ from the actual sale-start date
• Each item's supported models, specs and prices are based on its Booth page at the time of writing. Sale prices and update details may change, so please check the Booth page before purchasing