[July 2025] VRChat Hairstyle Trend Report on Booth

A look back at the new hairstyles published on Booth in July 2025, ranked by the likes they collected, with the data alongside. July was "a month where clean, elegant straight-long styles led the upper ranks, Manuka and Shinano topped the supported-model count with Kipfel right behind, and boyish / for-men styles formed a thick cluster." The Top 10 averaged about 11 supported avatars, every one of them priced between ¥800 and ¥1,200 — these were styles that competed on "a classic shape × reasonable broad compatibility" rather than piling on decoration.

📊 About this data　Compiled: 2026-05-23 / Target: hairstyles published on Booth between 2025-07-01 and 2025-07-31 with 300+ likes (89 items)

Top 10 Hairstyles

Ranked by like count as of the compile date (May 2026), here is a look at each piece and what stands out.

#1: Raina_Hair / Nanaha

A clean, girly long style: gently flowing straight hair with a side braid laced in an X-cross pattern, a large white flower ornament, a lemon-shaped clip, small flowers scattered around the face, and even a halo. It took the solo #1 spot for July 2025 hairstyles (14,037 likes). A new release from Nanaha — the creator behind the popular Dahlia_Hair — keeping the straight-long base while scattering the decoration sparingly for a classic look.

What makes this hair worth a closer look is how finely the parts are split into independent meshes. The braid, large flower, lemon-shaped clip, X clip, halo, ribbon and small flowers can each be toggled on their own, and the back hair separates the outer and inner materials, so you can create looks with different colors front and back. The Mask Map is also split into four versions — All / Braid / Front / Side down — letting you choose where color is applied. It fits Manuka, Shinano, Shinra, Airi, Chocolat, Chiffon, Milfy, Milltina, Moe and Sio for 10 avatars in total, built for lilToon + Modular Avatar, at ¥1,000.

#2: LV.2+ Fancy_Hair / LookVook

A feminine, timeless long style: blunt bangs, a lightly bouncing ahoge, and smooth straight hair reaching past the waist. #2 (11,990 likes). As the series name "LV.2+" suggests, this is a straight evolution of an earlier piece, and it competes almost entirely on "the beauty of plain straight-long hair" with hardly any added decoration.

Beyond the blonde of the main visual, color variations like a black long-straight are included, so a simple color change can swing it from clean to cool. It fits Kumaly, Lumina, Ichigo, Milltina, Shinano, Airi, Manuka, Moe, Selestia, Sio, Chocolat, Chiffon, Lime and Shinra for 14 avatars — among the higher compatibility counts in the Top 10. Each avatar gets its own detailed breast shape-key support (Breast big / small / flat and so on), so the straight-long hair falls naturally along the body. Because it uses VRC_Constraint, the latest VRCSDK is recommended; the shader is lilToon, and a PSD is included for those who like to edit. ¥1,000.

#3: Rosy Loop / MariYuri

A girly, glamorous arrangement: one side of the wavy long hair is tied into a loop-shaped bun (Side Bun) with a ribbon. #3 (9,255 likes). A new release from MariYuri — the creator behind the popular Messy Long Hair — swinging from the straighter, tousled direction toward a showier side-arrangement.

The color range is generous: 10 solid colors plus 3 patterns (Gradation / Half / Mesh) for 13 variations in total. The main visual leans silver-to-lavender, but the set spans purple, pink, beige and black across the major tones, and you can also pick a gradient that shifts color toward the tips. The mesh is split into 7 parts — Ahoge / Back Long Hair / Bang / Head / Side / Side Bun / Side Bun Ribbon — with 30 shape keys and Colliders pre-configured. A Material Pack ships separately, leaving room to edit. It fits Milltina, Shinano, Manuka, Airi, Shinra, Chocolat, Chiffon, rurune, Milfy and Selestia among 16 avatars, lilToon + Modular Avatar, ¥1,000.

#4: Sara Hair / DanaStudio

A classic clean long style in silver: blunt bangs, a thin side braid (tied with a ribbon), and a restrained inward curl at the tips. #4 (8,662 likes). Set beside #1 Raina_Hair and #2 Fancy_Hair, 3 of July's Top 4 are "straight-long × blunt bangs," which makes the lead of the upper ranks clear.

The silhouette keeps the face open and simple, and the white ribbon tied into the side braid is the touch of cleanliness. It supports VRChat PhysBone, uses the lilToon shader, and ships as a Unitypackage (FBX / TEX / MAT / Prefab) — just drop in the Prefab. Right after release, on July 9, v1.01 added "adjusted so the bangs don't sway back and forth too much" and "fixed the zigzag collapse of the side hair," showing the habit of refining the physics details right after publishing. It fits Milfy, Milltina, Chocolat, Manuka, Shinra, Chiffon, Moe, Kikyo, Shinano and Lime for 10 avatars, ¥1,100.

#5: Bun Ponytail / muu(ﾑｰ)

A not-too-sweet, mature arrangement: a bun tied at the crown with a long ponytail flowing behind it. #5 (8,169 likes). A new release from muu(ﾑｰ) — the creator behind the popular Osananajimi wa Low Twin — swinging from the endearing low-twin direction toward a calmer bun × ponytail silhouette.

The bun adds height while the ponytail draws the vertical line long, aiming for an elegant, grown-up look. Leaving the bangs and a few loose strands at the sides keeps it from looking too tightly pulled back. It assumes Modular Avatar is installed beforehand; the contents are a Unitypackage (FBX / Prefab / Material) plus PSD / PNG textures, with the lilToon shader. It fits Milltina, Manuka, Chocolat, Sio, Shinano, Milfy, rurune and Shinra for 8 avatars, with a v1.01 bone fix added on July 29. ¥1,200.

#6: RotaShortHair / Rotus＆RotaLa

A boyish style: a natural short cut with flipped ends and fine wavy texture, bundled together with animal ears. #6 (7,077 likes). The only Top 10 piece with a male-and-female crossover build, fitting 9 male avatars + 10 female avatars for 19 in total — the highest compatibility count in the Top 10. It is positioned as the shop's second short-hair release.

The silhouette renders fine strands as if given a natural perm, a flipped-end style well suited to boyish edits. A fake shadow is set up so you can show the drop shadow of the bangs and sides by changing the Body material. There are 13 base color variations (83 textures), and the fine part separation makes material changes easy. It can reuse the same materials as the shop's RotaMushShortHair. The male side covers Kuuta, Bokusei, Minase, Komano, Mamehinata, Mao, Kanata, Hanka and more; the female side covers Chocolat, Shinano, rurune, Sio, Manuka, Milfy, Milltina and more. Modular Avatar is pre-configured (1.10.0+), so you just drop it under the model; lilToon. ¥1,000.

#7: Fluffin Hair / WishList

A yume-kawaii-leaning girly long style: softly waved long hair with gentle curls all the way to the tips. #7 (6,370 likes). A small black ribbon on one side is the only accent, so it goes for showing "the soft texture itself" rather than overplaying the sweetness.

The main visual leans pale lavender, with a soft flow and curled tips that create a light impression. By limiting decoration to one point (the black ribbon), the hair's own silhouette and waves take the lead. It fits Shinano, Milltina, Ichigo, Milfy, Manuka, Airi, Moe, Chocolat, Chiffon, Sio and Shinra for 11 avatars, with the lilToon shader and a PSD + Unitypackage inside. ¥1,000. It is by the same WishList behind the twin-tail piece (Milky Hair) further down, showing a line that specializes in fluffy silhouettes.

#8: Rabid Wolf Twin tail / GLAY Unknown

A dark, jirai-kei twin tail: long twin tails with braids woven in, paired with black ribbons and X-shaped hairpins. #8 (6,001 likes). A new release from GLAY Unknown — the creator behind the popular Tousled Short Neo Wolf Ver.2 — a twin-tail direction that mixes sweetness and rock, apart from the wolf-cut line.

The twin tails with braids woven into the strands are the signature, and the set includes about 25 wide-ranging color variations in silver, black, lavender, pink and more. The product page notes that "you can recolor simply by changing the main color of the white material," so you can build colors outside the 25 included. The X-shaped hairpins at the bangs and the black ribbons at the sides tie the jirai-kei world together. It fits Manuka, Chocolat, Milltina, Airi, Shinra, Moe, Shinano and Sio for 8 avatars, with the lilToon shader and a unitypackage inside (prefab / material / texture / fbx). ¥950.

#9: Lolicute Twin / iO_Store

Silver long twin tails with adorable curled tips. #9 (5,405 likes). With the twin tails tied off in black as the only accent, it settles into a sweet lolita × girly silhouette.

The twin tails curling softly toward the tips give off a "loli-cute" feel directly. You can adjust the hair length with shape keys, so you can shorten the tip line to match your avatar's proportions. It fits Manuka, Chiffon, Mamehinata, Kipfel and Sio for 5 avatars — a narrow range within the Top 10 — and notably picks up chibi / shorter-proportioned bases like Mamehinata and Kipfel. Modular Avatar compatible, lilToon shader, ¥800 at the entry tier. It went for a "plain loli-cute twin tail" with minimal decoration.

#10: Calm Loop Hair / Yune-Yune

A soft, feminine short style: a short cut with softly inward-curling tips and an accent clip at the side. #10 (4,418 likes). The tips sway naturally with PhysBone, creating a gentle mood.

The main visual leans dark, with 10 colorways including white, beige, brown, pink, lavender and silver, and a thin teal hair clip working as the accent color. Even at a short length, the inward curl keeps a roundness, balanced to swing either girly or natural. It fits Milltina, Milfy, Chocolat, Manuka, Selestia, Moe, Chiffon, Shinano, Airi and Sio for 10 avatars, and for Chocolat the ear position is adjusted "with the Face_Custom - ear_up shape key set to 50," so per-base fit is documented too. The shader is lilToon, with a Unitypackage (FBX / Prefab / Material / Texture) + PNG inside, ¥990. An entry-tier feminine short that went for "inward-curl short × accent clip" in July's Top 10.

July 2025 Trends

Rather than the ranking, let's read the trends across all 89 hairstyles published on Booth in July with the data.

Metric	Value
Items	89
Average likes	2,007.4
Median likes	1,024
Average price	¥817
Median price	¥850
Top 10 average supported avatars	About 11
Top 10 price band	¥800–¥1,200
Modular Avatar tag count / total	36 / 89 (about 40%)

Median likes were 1,024 and the median price ¥850. The entire Top 10 lands between ¥800 and ¥1,200, with supported avatar counts averaging about 11 — the upper ranks settled neatly into the hairstyle category's "entry-to-mid price × reasonable broad compatibility." You didn't need to bring 50-avatar compatibility to chart; around 10 was enough to reach the top.

Supported models: Manuka and Shinano lead, Kipfel close behind

The top of the supported-model count is Manuka 36 / Shinano 34 / Kipfel 28 / Shinra 28 / Chocolat 27 / Milltina 27 / Moe 24 / Chiffon 23 / Airi 23 / Milfy 19. Right behind the Manuka–Shinano lead, Kipfel breaks in at 28 for third place, edging out Milltina (27). Kipfel-exclusive / compatible hairs were published together in July — you can see the thickness of model-specific hair in the numbers.

In the Kipfel-compatible band, a Japanese-style hair set bundling fox ears + tail + hairstyle, "Koyaferu," appeared with a tail animation that shifts from one tail to nine. It's a piece that goes for "assembling Kipfel's whole world in one package" rather than a standalone hairstyle.

In the Shinano-compatible band, "Butterfly Ponytail," a high black ponytail with butterfly-motif hairpins, was published for 18 avatars, taking the spot of a mature ponytail that can swing from clean to cool.

Silhouette: long takes the top, short and twin tails follow

The silhouette count is Long Hair 29 / Short Hair 22 / Twin Tails 17 / Wave Hair 14 / Silver Hair 12 / Blunt Bangs 11 / Bob Hair 11 / Wolf Cut 8 / Ponytail 8 / Braid 8. Long takes the top alone at 29, but short follows at 22 and twin tails reach 17, so the non-long silhouettes hold real weight. In the Top 10 too, #1–#4 and #7 are long-type, #6 and #10 are short, and #8 and #9 are twin tails — the silhouettes spread out cleanly.

For a long-axis example outside the Top 10, "Eunike Long," long wavy hair that flows as if dancing in the sky, appeared as a cool / elder-sister long style whose impression you can adjust with shape keys.

On the short axis, "Leaf cut hair," a leaf cut for male avatars, was published for 4 avatars as a clean, natural short, picking up the boyish-leaning short demand.

On the twin-tail axis, "Milky Hair" by the same WishList as #7 Fluffin Hair offers a fluffy low twin tail in silver with a gingham hairband — a light, fluffy twin.

Taste: "cute" is the majority, but a thick cool / boyish cluster

The taste count is Cute 54 / Natural 18 / Girly 17 / Cool 16 / Elegant 14 / Cool (kakkoii) 11 / Feminine 11 / Boyish 10 / Yume Kawaii 8 / Modest 7. 54 of 89 are "cute," a majority, but a thick "androgynous / for-men" cluster of Cool 16 + kakkoii 11 + Boyish 10 sits below it. "For Men" also lines up at 10 in the frequent keywords — in a hairstyle category that tends to skew female, the male / unisex slot is taking a solid share.

On the cool axis, "Chic Raven," with wolf-cut and hair-over-one-eye shape keys, goes for "kakkoii" from a ¥600 entry tier with gradient and two-tone color variations to arrange freely.

On the girly axis, "Fleur Mellow Hair," a pale-pink long with braid / half-up arrangements, was published for 20-plus avatars, offering a showy long that swings from a yume-kawaii world to natural looks.

On the natural × for-men axis, "Natural Short Hair," with natural volume and flowing bangs, appeared as a basic black short that fits male and androgynous avatars.

Hair color: white, brown, silver and black natural tones on top

The hair-color count is White 11 / Brown 10 / Silver 9 / Black 9 / Pink 7 / Gray 5 / Beige 5 / Gold 4 / Light Blue 2 / Red 2. Monotone-to-natural tones of white, brown, silver and black hold the top, with pink fifth at 7 — a month thick with calm tones. In the Top 10 too, #4 Sara, #9 Lolicute and #10 Calm Loop are silver-to-white and #6 RotaShort is brown, so natural hair colors lead the upper ranks.

On the brown axis, "Meringue Bob," with a soft, voluminous silhouette, was published for 4 avatars with PhysBone pre-configured, as a girly bob combined with braids.

On the silver axis, "Noir Ribbon twin," a twin tail with black ribbons and headphones, appeared for 8 avatars as a mysterious build with silver hair accented by purple.

Price: ¥500–999 holds the majority at 48 items, nothing above ¥2,000

The price distribution is Free 2 / ¥1–499 5 / ¥500–999 48 / ¥1,000–1,999 34 / ¥2,000 and above 0. The ¥500–999 band holds 48 items, about 54% of the total, and there is not a single item above ¥2,000 — a distribution cleanly concentrated in the entry-to-mid tier. Free releases number only 2, so the hairstyle category clearly treats "a reasonable paid release" as the standard line.

In the ¥500–999 band, "Doll Snare Hair" by the same Yune-Yune as #10 Calm Loop Hair was published as a black long twin tail decorated with hairpins, PhysBone-enabled at ¥990.

In the ¥1,000–1,999 band, "Mero Fluffy Kiza Hair," a soft wolf cut, appeared with rich color variations and MA / PhysBone pre-configured, plus solid support for male avatars.

In the cheapest ¥1–499 band, "Loose Messy Hair," a short bob with a just-woken-up softness, was published at ¥300 with Kipfel and Amanatsu-Tazusa support, holding down the very bottom of the entry tier.

July trends from a creator's view

From the Top 10 and the July-wide numbers, here are four axes worth watching from a hairstyle maker's view.

Metric	July 2025
Items	89
Median price	¥850
Median likes	1,024
Top 10 average supported avatars	About 11
Top 10 supported-avatar range	5–19
Top 10 price band	¥800–¥1,200
Share of the ¥500–999 band	About 54% (48 / 89)
¥2,000 and above	0
Free releases	2 (of 89)
Modular Avatar adoption	About 40% (36 / 89)
Top 10 male-and-female crossover / for-men	1 (#6 RotaShortHair)

Points worth watching from a hairstyle maker's view:

Summary

July 2025's new hairstyles were "a month where clean, elegant straight-long styles led the upper ranks × model-targeted hair with Manuka and Shinano on top and Kipfel right behind × a thick boyish / for-men cluster × a narrow price-band race concentrated in ¥500–999." The Top 10 averaged about 11 supported avatars and every one was priced ¥800–¥1,200, with pieces reaching the top through "a classic shape × reasonable broad compatibility × a thick color range" rather than 50-avatar compatibility or piled-on high-priced gimmicks.

Of the Top 4, #1 Raina_Hair, #2 Fancy_Hair and #4 Sara Hair are clean "straight-long × blunt bangs" styles, so showing the beauty of plain long hair rather than piling on decoration was the center of the upper ranks. For supported models, Kipfel broke into third right behind the Manuka–Shinano lead, and the thickness of model-targeted hair showed in the numbers. Taste was a "cute" majority, yet the cool / kakkoii / boyish / for-men cluster was thick, and within the Top 10, #6 RotaShortHair took the highest compatibility count with its 19-avatar crossover. Hair colors led with the natural white / brown / silver / black tones, and prices gathered in the ¥500–999 band, with nothing above ¥2,000.

"A classic straight-long lead × Kipfel popularity × a thick for-men cluster × a narrow price band around ¥1,000" — that's July 2025's hairstyle market in a sentence.

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About This Data

• Compiled: 2026-05-23
• Target: hairstyles published on Booth between 2025-07-01 and 2025-07-31 (89 items)
• Ranking basis: descending like_count as of the compile date
• Inclusion condition: VRCFinder's DB only collects items with 300+ likes, so items that had not reached 300 likes as of the compile date are not included in this aggregation
• Note: the figures and ranking in this article are a snapshot as of the compile date. They do not reflect later changes, so they may differ from current values. Also, "published" refers to when the Booth product page went public, which may differ from the actual sales-start date
• Each item's supported models, specs and price are based on its Booth product page as of writing. Sale prices and update info may change, so please check the Booth product page before purchasing