[July 2025] VRChat Outfit Trend Report on Booth

I went through the new VRChat outfits published on Booth in July 2025 and pulled the ten that gathered the most likes. July ended up shaped as "a fox-shrine-maiden kimono at solo #1, with a free anniversary jersey, a tactical agent set, a unisex loungewear, a cat-maid, an oiran kimono, and a 29-avatar sailor tech set lined up behind it — a month where broadly-compatible, year-round outfits dominated the upper ranks." The Top 10 averages over 17 supported avatars, with three picks crossing the 20-avatar mark.

📊 About the data　Aggregated: 2026-05-22 / Scope: outfits published on Booth between 2025-07-01 and 2025-07-31 with 300+ likes (396 items)

Top 10 Outfit Picks

Ranked by like count at the time of aggregation (May 2026). I'll go through one outfit at a time and pull out what makes the build interesting.

#1: Moon Fox Eyes / RINNETOKYO

A fox-shrine-maiden kimono with a white core: red pleated skirt, gold-brocade obi, a crimson-cord chest ornament, and a red-trimmed haori draped on the shoulders, finished off with fox ears, tail, a kanzashi hair pin and a bell-tasseled waist ornament. It took solo #1 in July with 17,986 likes.

The outfit covers 18 avatars including Shinano, Manuka, Selestia, Kikyo, Moe, Airi, Milltina, Chocolat, Chiffon and Lime. The Booth page lists per-avatar shape keys for chest, waist corset, hip, and thigh shrink — not just chest sizes — which is a strong signal for buyers who care about how the silhouette holds on their specific base.

The trickier piece is the arm rig: natural arm motion is built using Rotation Constraint, so the latest Modular Avatar version is required. The trade-off is that haori sleeves overlap the arms cleanly, while older MA versions or a VRCFury co-install can break the arms. RINNETOKYO writes this constraint up front, which makes the modding boundary easy to read. The package ships Unity Package + MaterialPack + PSD.

#2: Z9_1st anniversary gift / Z9

A subculture-leaning casual set: a hanging-eared cap with a bone pin, a half-zip jersey with a logo print, and a long-sleeved white inner. It's the free release marking Z9's first shop anniversary, and it landed at #2 with 12,620 likes.

The outfit covers ten avatars: Sio, Manuka, Chiffon, Shinano, Chocolat, Moe, Kipfel, Mamehinata, Milfy, and Milltina. The product page shows three colorway variations — light blue × white, pink × white, and black × white — with the half-zip and the cap as detachable parts. Chest shape keys for Manuka and Milltina are spelled out.

It's a free product, but the Terms of Use explicitly cover streaming, YouTube uploads, and fan-facing digital content as permitted — only physical merchandise and commercial use need prior contact. As a first-anniversary giveaway, it bundles 10 supported avatars, a detachable cap, three colorways, and Manuka / Milltina shape-key support, which is a lot of substance for the "free" bracket.

#3: Agent D / CYCR (Cyber Critter)

A tactical outfit: silver high-ponytail with a forehead sensor band, a black brocaded crop top, a chest harness, gartered short pants, and decorated arm bracers. It's #3 with 12,376 likes. A new release from CYCR (Cyber Critter) — the creator behind the popular Midnight Fox 2.0 — and it lands in the brand's signature "hairstyle-included outfit" format.

The set supports 15 avatars: Shinano, Kikyo, Manuka, Selestia, Shinra, Sio, Moe, Airi, Rurune, Mizuki, Lime, Chiffon, Chocolat, Plum, and Milltina. CYCR splits pricing across four packages — full set + hair, full set, hair only, and outfit only — so buyers can pick the part they actually need.

The body specs are disclosed plainly: Polygons 317,442 / Textures 101.2MB / 30 Physbone components / 7 colliders for the outfit, plus 34,941 / 38.6MB / 19 components / 1 collider for the hair. Thirty Physbone components is a lot — that's how the harness chains, garter straps, and the assorted dangles all move physically. The package ships Unity Package + Texture + PSD + PNG + Blender files for full mod / retex support.

#4: Chill out wear / LAYON

A unisex loungewear set: striped relaxed shirt, camisole (women's side) or tank top (men's side), and bottoms that mix and match freely. #4 with 12,193 likes.

The hook is that a FEMME (women's) and HOMME (men's) build ship in the same product. FEMME has shirt / inner / short bottom / long bottom / necklace / room shoes; HOMME has shirt / tank / long bottom / necklace / room shoes. Color variations are shared across both sides (excluding inner and tank), and the chest logo on the shirt plus the belt area on the bottoms swap through Unity material slots "main color 2 / 3."

Supported avatars total 15: Shinra, Shinano, Airi, Manuka, Lapwing, Lasyusha, Sio, Minase, Komano, Hanka, Milltina, Rurune, Alué, Mayo, and Misaki — covering both feminine and masculine-leaning bases. Mayo and Misaki were added after the initial release as additional support. Each avatar's chest shape keys (Breast big / small / flat / cow) are spelled out individually. Polygons land at △31,733 FEMME / △28,046 HOMME, on the lighter end.

#5: Silver Inquisition / CYCR (Cyber Critter)

A high-contrast white-and-black inquisitor nun outfit: a veiled headdress, a long brocaded dress, and a great-sword in hand. #5 with 11,440 likes. CYCR's second Top 10 entry of the same month, following Agent D at #3 — this one sits closer to the brand's earlier Azure Virtue line, with a sister-class fantasy direction.

Supported avatars total 16: Shinano, Kikyo, Manuka, Selestia, Shinra, Sio, Moe, Airi, Maya (in the master avatar list), Rurune, Mizuki, Lime, Chiffon, Chocolat, Milltina — plus Maya for shape-key compatibility. As with Agent D, per-avatar chest shape keys are listed in detail, including Milltina's specialty keys (Breast Cow / Small / Flat).

The body specs come in at Polygons 200,197 / Textures 94.1MB / 17 Physbone components / 3 colliders. About half the Physbone budget of Agent D, which is right-sized for the silhouette this outfit needs — veil, skirt, and sleeve drape. Package contents are Unity Package + PSD + PNG + Blender files, shader is lilToon. Agent D (tactical) and Silver Inquisition (sister) hitting the same Top 10 in different lines is a good marker of how much range the brand is operating with.

#6: Lunabelle / EdgeMode

A cat-maid outfit: white drop-eared cat-ear headband, a frill-trimmed black mini dress, a white apron, black tights, and ribbon-laced strap shoes. #6 with 11,120 likes. A new release from EdgeMode — the creator behind the popular Lilith Vice — and it fuses the brand's black-gothic line with maid and cat-ear cuteness.

The outfit supports 16 avatars: Milltina, Shinano, Manuka, Kikyo, Selestia, Moe, Shinra, Chocolat, Chiffon, Lime, Rurune, Mizuki, Airi, Sio, Mao, and Milfy. The Booth page shows seven colorways — black / mocha / light brown / pink / light blue / purple / red-burgundy — in a single lineup image.

On the rigging side, the chest ribbon and the name-tag use a Parent Constraint, which means rescaling the outfit needs the constraint flipped off first, adjusted, then flipped back on. Manuka's Breast_big shape key is supported across the 0–100 range; for the larger Big_Plus size, a dedicated separate Prefab ships, so the silhouette doesn't break at that scale.

#7: PSYKHE / Mirène Line

An intelligent-formal outfit aimed at doctor / office / commuting scenes: a lab coat, a buttoned shirt, a tight skirt or slacks, a buckle belt, and stockings with a thigh-mounted syringe holster. #7 with 10,949 likes. A new release from Mirène Line — the creator behind the popular Cipher Cloak — and it extends the brand's signature tight-formal line with "lab coat" as a new motif.

Supported avatars come in at 22: Milltina, Shinano, Manuka, Selestia, Rurune, Mizuki, Chocolat, Lime, Chiffon, Moe, Airi, Sio, Milfy, Kipfel, Mao, Lasyusha, Shinra, Minase, Bokusei, Hanka, Kanata, Komano. Counts that high are on the upper end of the Top 10, and the lineup includes masculine-leaning bases like Bokusei, Hanka, Kanata, and Komano — usable across genders.

Heel-related shape keys (Foot_heel / High heel ON-OFF) are spelled out per avatar — fitting for formal wear with footwear switching. Shaders combine lilToon with Glass Shader for the lab coat's translucency and the slacks' fabric feel. Three price tiers (full pack / men's / women's) let buyers pick the scope they need.

#8: Gekka no Jaen / EXTENSION CLOTHING

A lavish oiran kimono: black ground with gold brocade, a red obi, sakura petals drifting, a large snake coiled around the body, and a paper umbrella that opens and closes. #8 with 10,828 likes. A new release from EXTENSION CLOTHING — the creator behind the popular Valkyrie — and it kicks off the brand's new "Genei Waso" (Phantom Japanese Attire) series as Volume 1.

Supported avatars total 12: Milltina, Shinano, Airi, Shinra, Manuka, Moe, Selestia, Rurune, Chocolat, Sio, Lasyusha, Milfy. Modular Avatar is required, and each avatar's chest shape keys (Big / Big_Plus / Small / Cow) are individually pinned.

The selling point is gimmickry baked into the outfit: a dedicated login sequence with sound, a kiseru (Japanese smoking pipe) gimmick with two-handed support that actually puffs smoke, an openable / closeable paper umbrella, sakura-petal particles, a desktop-friendly pose-set for photo work, and an animated giant snake summon. The kiseru even has a custom grip override animation. For advanced modders, the snake also ships as a standalone Prefab, separable from the outfit. Polygon counts: outfit body △116,900 + hair ornaments 11,000 + gimmicks (kiseru 8,000 / umbrella 19,000 / snake 7,000).

#9: ANTRIX / chiyoya 3D

A boyish urban-tech sailor set: sailor collar, striped shirt, a riders-style jacket, a backpack, headphones, and chunky platform sneakers. #9 with 10,744 likes. Ships with a Women's version and a Men's version that have slightly different cuts.

The headline is 29 supported avatars (21 women's + 8 men's), the highest support count in the Top 10. Women's covers Misaki, Ramune, Shinano, Rurune, Shinra, Manuka, Lime, Chiffon, Chocolat, Milltina, Marycia, Lapwing, ScentedV2, Lucifer, Nemo, Sio, Mayo, Shiratsume, Milfy, Hibiki and the MARUBODY common base. Men's covers Bokusei, Mao, Hanka, Kuuta, Zev (on Chinmeshi's V3 common male base), Kanata, Minase, and Komano — crossing into +Head common-body and MARUBODY territory as well.

Per-avatar chest shape key support is marked ○ / × explicitly per avatar, so buyers can confirm which keys actually fire on their base before purchase. Polygons land at Women's △91,155 / Men's △92,378, with separate meshes per side.

#10: Jet-Black Serenade / C.C.MATILDA

A gothic-lolita dress: a black corset dress, choker, eye patch, garter belts, platform boots, and a hair ribbon. #10 with 9,495 likes. A new release from C.C.MATILDA — the creator behind the popular Gimmick Outfit "Grimoire" — extending the brand's gimmick-attached gothic-lolita line.

Supported avatars come in at 17: Manuka, Kikyo, Selestia, Moe, Shinra, Airi, Milltina, Milfy, Lime, Shinano, Chocolat, Chiffon, Rurune, Yugiri, Marycia, Sio, Mayo. Mayo was added in April 2026 after release, so the package continues to grow on the avatar-support side.

The selling point is the coffin-sofa-with-movement gimmick. An update added an adjustment feature so a friend's seated position can be tuned mid-scene, which makes group photo work easier. Coffin material adds Blue / Blue_2 variants, and an "AFK in the coffin sofa" animation is bundled. The Booth page calls out the constraint that VRChat full-tracking restricts some of the gimmick actions, which sets expectations up front. Roleplay photo work and a quiet photo-booth use both fit. Tweed-fabric colorways come with non-damaged tights for a cleaner gothic look.

July 2025 Trends

Stepping out of the Top 10 and looking at all 396 outfits published on Booth in July.

Metric	Value
Item count	396
Average likes	1,723.0
Median likes	871
Average price	¥1,164
Median price	¥1,200
Top 10 average supported avatars	~17
Modular Avatar frequency	272 / 396 (~69%)

Median 871 likes, average 1,723. The upper band is thick, and the Top 10 averages over 17 supported avatars — a month dominated by broadly-compatible outfits. Median price is ¥1,200, with the ¥1,000–1,999 bracket alone holding 222 items (over half the pool). Modular Avatar frequency runs at about 69%, so MA-based setups are sitting right on the standard line now.

Supported models: Shinano, Manuka, Milltina dominate

Shinano leads at 226, Manuka follows at 202, and Milltina sits at 194 — three avatars all above 180 items each, with Chocolat at 158, Chiffon at 130, Rurune at 127, Airi at 124, Lime at 117, Milfy at 110, and Selestia at 97 rounding out the Top 10. The whole top stack lines up with the established popular-base ecosystem from Amatousagi, JINGO, Ponderonium Lab, DOLOS art, and Kyubicloset.

For a new outfit creator picking which 3–4 avatars to support first, the data points clearly at Shinano / Manuka / Milltina as the shortest route to a substantial buying pool. On the other hand, three Top 10 picks — #7 PSYKHE (22), #9 ANTRIX (29), #1 Moon Fox Eyes (18) — went wide from the start with 20+ avatars, so "win by avatar count" is also a working strategy at the top.

Outfit type: swimwear leads the category, but Top 10 skews year-round

Top outfit types: swimwear 82, bikini 66, one-piece 58, short pants 56, jacket 40. Summer items (swimwear / bikini) form the largest cluster across the full category, which is what you'd expect for July.

As a category-wide representative of the swimwear / bikini swimwear set, a layered summer outfit with sheer top, denim shorts, and a bikini was also published.

But here's the wrinkle: the Top 10 has zero swimwear and zero bikini entries. The upper ranks are kimono, tactical, loungewear, sister, maid, formal, oiran, sailor, gothic-lolita — all year-round silhouettes. "Volume-out summer items" and "year-round broad compatibility" appear to be two separate mountains, with the like-count mountain centered on the latter for this month.

For the bikini segment, an animated shark-themed swimsuit also dropped.

Taste: Sexy alone at #1, Girly and Casual behind it

Top tastes: Sexy 127, Girly 90, Casual 89, Cute 85, Street 68, Cool 64, Dark 44. Sexy stands alone at #1, more than 30 items above the #2 spot, which aligns with the summer swimwear / bikini push.

As a Street × Sexy representative, a denim street outfit with jeans, chains, and a crop top was also published.

In the Top 10, pure-Sexy outfits don't lead — instead, Sexy tends to combine with another axis: #8 Gekka no Jaen (Japanese × Sexy × Dark), #1 Moon Fox Eyes (Japanese × Mystical × Sexy). Sexy mixed with another taste is the upper-rank shape this month.

Color: White and Black neck-and-neck, far ahead of the rest

Colors: White 207, Black 193, Blue 48, Pink 46, Red 34, Light Blue 29, Gray 24. White and Black are neck-and-neck and clear about 4× ahead of Blue at #3 — a strongly monochrome-leaning month.

For a white-monochrome representative, a veiled white dress also dropped.

For black-monochrome, a harness-based street outfit appeared.

Decoration & accessories: ribbon, hat, belt at the top

Outfit-bundled decorations: ribbon 44, hat 35, belt 27, choker 24, necklace 23, headdress 20, sunglasses 19, bag 19. Ribbon-bundled outfits sit alone at the top, lining up with the strength of the Girly / Cute taste cluster.

For a ribbon-bundled example, a girly outfit with lip-mark motifs was also published.

For belts, a knit-textured "Sweet-EdgeKnit" outfit appeared.

Price: ¥1,000–1,999 holds 222 items, over half of the pool

Price distribution: Free 27 / ¥1–499 18 / ¥500–999 99 / ¥1,000–1,999 222 / ¥2,000–2,999 25 / ¥3,000–4,999 3 / ¥5,000+ 2. The ¥1,000–1,999 bracket alone holds 222 items, over half the pool — the de facto "standard price range" for outfits is sitting firmly in this band.

For a mid-price (¥500–999) example, a black-cat JK uniform with an eye texture set for the Mamefriends base also dropped.

For the free bracket, a flowing crescent-themed outfit was also published.

Outfit-creator perspective on July 2025

Pulling four axes from the Top 10 and the full month's numbers, here's what stands out from a creator's vantage point.

Metric	July 2025
Item count	396
Median price	¥1,200
Median likes	871
Free releases	27 (of 396)
Top 10 supported-avatar range	10–29
Top 10 average supported avatars	~17
¥1,000–1,999 concentration	222 (~56% of 396)
Modular Avatar frequency	~69% (272 / 396)

Outfit-creator notes:

Wrap-up

July 2025 outfits closed out as "fox-shrine-maiden kimono Moon Fox Eyes at solo #1, with a free anniversary jersey, a tactical agent, a unisex loungewear, a sister, a cat-maid, a doctor-style formal, an oiran kimono, a 29-avatar sailor set, and a coffin-gimmick gothic-lolita lined up behind it — an upper rank dominated by broadly-compatible, year-round silhouettes." Top 10 average supported avatars cleared 17, and three picks sat at the 20+ scale, with broadly-compatible outfits as the headline shape.

Across the full category, swimwear, bikini, and summer items formed the largest count cluster, but none of them landed in the Top 10 — every upper-rank slot went to year-round wearables. Taste leans heavily Sexy at #1, color resolves into a White × Black duopoly, and price packs tightly around the ¥1,000–1,999 bracket (222 items). Modular Avatar frequency runs at about 69%, so MA-based setups are right on the standard line.

From a creator's vantage point, the month brought five concurrent upper-rank strategies: "win by supported-avatar count," "win by free release," "extend to unisex / men's bases," "keep adding avatars after release," "bundle staged photo / scene gimmicks into the outfit itself." Broad × year-round × multi-avatar coexisting with the Japanese / gothic gimmick-integrated lane in the same Top 10 — that's the shape of July 2025's new outfit releases.

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About the data

• Aggregated: 2026-05-22
• Scope: outfits published on Booth between 2025-07-01 and 2025-07-31 (396 items)
• Ranking basis: descending like_count at aggregation time
• Listing criteria: VRCFinder's DB only collects products with 300+ likes, so items below that bar at the aggregation moment are not in this snapshot
• Note: the numbers and rankings here are a snapshot at aggregation time and don't reflect later changes. "Published" refers to when the Booth product page went up, which may differ from the actual sale-start date